DiabetesCoach

DiabetesCoach -  Today's market leading application aimed at enhancing the lives of people with diabetes.

Visit: www.diabetescoach.eu

Product Description and Benefits

What it is
Developed in 2006, DiabetesCoach is a tool which helps people with diabetes to control their dietary intake and physical activities in the short-term, thus creating a platform for them to either partially or fully enhance their condition in the long-term. Our application gives users access to dietary and exercise plans tailored to their individual needs, simplifying the task of managing their daily values and allowing them to track their progress over time. Recommendations on RDI are based on guidelines from Diabetes Nutrition Study Group (DNSG) a part of European Association for the Study of Diabetes (EASD).

DiabetesCoach gives users the chance to ask for expert advice on food, exercise and weight issues, while also providing a forum for discussions and the exchange of ideas and information with other users. It is even possible for users to share information and keep a dialogue with their own medical team with their personal DiabetesCoach.


How it works
DiabetesCoach users purchase an instruction book and an access code. With an individual user name and password they create their unique profile and set their goals. From that they receive specific, personal recommendations for their dietary intake (RDI) and exercise. The client uses a diary to enter relevant health information, and DiabetesCoach responds with personal lifestyle advice designed to simplify living an optimal life.


Benefits

  • Based on guidelines developed by Diabetes and Nutrition Study Group (DNSG) of the European Association for the Study of Diabetes (EASD).
  • Quality assured by Ph.D./M.D. Ulf Risérus, Diabetes & Nutrition and member of DNSG.
  • Contains articles, guidelines, inspiration, menus, recipes, activity and training programs and much more, developed by professionals within the field of diabetes.
  • Consists of 32 nutritional substances (including the 4 energy substances carbohydrates, fat, proteins and alcohol)
  • Recommendations based on user's personal profile, goals, activities and recommended daily intake (RDI).
  • Guides you to reaching your goals.
  • Monitor and balance your blood sugar values.
  • Diary monitoring balance of nutrition intake and physical activity controlling calories.
  • Seasonal and culture related articles and menus.
  • Share your information and get feedback from your medical team.


Market
Any individual with diabetes is a potential end-user, as well as people preventing diabetes. The primary users have Type-II diabetes. According to the International Diabetes Federation (IDF), there are an estimated 246 million diabetics worldwide in 2007. This figure is expected to increase by 7 million new cases annually. IDF further estimates that 85-95% of all diabetes cases are Type-II diabetes. So, considering the staggering prevalence of this health epidemic the market for DiabetesCoach is significant.


Facts and Figures
From the World Health Organization (WHO)

  • In 2005, an estimated 1.1 million people died from diabetes. This figure increases to approximately 2.9 million deaths if diabetes as a contributing factor is included.
  • Almost half of diabetes deaths occur in people under the age of 70 years; 55% of diabetes deaths are in women.
  • The devastating complications of diabetes, such as blindness, kidney failure and heart disease, are imposing a huge burden on healthcare services.  It is estimated that diabetes accounts for up to 15% of a nation’s health budget.

From the United States’ Centers for Disease Control and Prevention (CDC)

  • Diabetes is becoming more common in the United States.  From 1980 to 2004, the number of Americans with diabetes more than doubled.  This represents an increase of 81% in men and 59% in women.
  • 1.5 million new cases of diabetes were diagnosed in people aged 20 years or older in the U.S. in 2005.
  • 20.6 million Americans (9.6% of all people aged 20 years or older) have diabetes.
  • Diabetes was the sixth leading cause of death listed on U.S. death certificates in 2002. This ranking is based on the 73,249 death certificates in which diabetes was listed as the underlying cause of death. According to death certificate reports, diabetes contributed to a total of 224,092 deaths.
  • Diabetes is likely to be underreported as a cause of death. Studies have found that only about 35% to 40% of decedents with diabetes had it listed anywhere on the death certificate and only about 10% to 15% had it listed as the underlying cause of death.
  • Overall, the risk for death among people with diabetes is about twice that of people without diabetes of similar age.
  • Diabetes is the leading cause of new cases of blindness among adults aged 20-74 years.
  • Adults with diabetes have heart disease death rates about 2 - 4 times higher than adults without diabetes.


From the International Diabetes Federation (IDF)

  • The human and economic costs of diabetes could be significantly reduced by investing in prevention, particularly early detection, in order to avoid the onset of diabetic complications.
  • There is conclusive evidence that good control of blood glucose levels can substantially reduce the risk of developing complications and slow their progression in all types of diabetes.  The management of high blood pressure and raised blood lipids (fats) is equally important.  In all societies, better control of these parameters would contribute to a substantial improvement of quality of life.
  • An estimated 25% of the world’s nations have not made any specific provisions for diabetes care in national health plans.

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